Monday 24 October 2011

Week 7- Networking

Last weeks lecture was on networking, a topic which fashion thrives on. I thought it was great to understand in detail about something that happened 50 years ago: the internet. The birth of the commercial internet has completely changed the fashion world.
As Anna Wintor, the editor and chief of American Vogue, paragraphed, digital networking has widened the reach of fashion. Someone is Kansas, 40 years ago couldn't really know anything about fashion, except what they read in the major fashion magazines in their area. But now, that person could know a Manolo Blanhik from a Jimmy Choo. Thanks to the internet there are so many more opportunities for people ,much further than Kansas, to digitally be in the heart of New York City or Milan or Paris.
Specifically, as a small fashion/history blogger understanding how the internet works will be crucial in costumer service. If/When my site becomes international understanding IP addresses will help me provide better service to customers globally. Also, I think the idea of a new domain name would be very beneficial to segregated the category of online fashion bloggers. A personal domain name, I think, would give us some authority or recognition among the infinite website out there.

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